On This Site: The Historical Markers of Texas – Demographics and Media Buy Information
For Stations Looking for Educational Content, and for organizations looking to sponsor educational programs, here are some general demographics for On This Site:
Viewer Demographic:
Men 70%
Women 30%
Adults 25-64
Decision Makers
Culturally Aware
Prefers Factual Entertainment
The first stations to secure airtime with us are located in the Abilene / Sweetwater / San Angelo market on the ABC affiliate KTXS-TV. Projections are confident for capturing 35+ other markets throughout Texas, not including other states and foreign syndication.
KTXS-TV serves as the ABC affiliate for 16 counties in West Central Texas that are part of the Abilene television market area Taylor, Nolan, Callahan, Coleman, Brown,
Runnels, Stephens, Shackelford, Jones, Eastland, Fisher, Scurry, Mitchell, Haskell, Stonewall, and Knox). Through KTXE-LD, it also serves the four counties in the San Angelo market (Tom Green Coke, McCulloch and Concho).
KTXS also provides coverage for two other counties that are on the fringe of the actual assigned viewing market (Throckmorton in the Wichita Falls-Lawton market and Comanche Dallas-Fort Worth DMA. Throckmorton County was reassigned to the Wichita Falls/Lawton DMA from the Abilene DMA, as of September 2008.
Posted on: June 27, 2017JJ